Professor, University of Aveiro, Portugal
🌟 Sandra Sarabando Filipe is a distinguished professor at the University of Aveiro, Portugal. With over two decades of academic excellence, she has made remarkable contributions in the fields of marketing, consumer behavior, and sustainability. Holding a Ph.D. in Marketing, she is also an editor, conference chair, and a key researcher in innovation-driven projects. Sandra has been instrumental in guiding numerous postgraduate students and fostering impactful academic collaborations. 🌱📘
Publication Profile
ORCID
Education:
🎓 Sandra holds a Ph.D. in Marketing (2016) and a Master’s in Management with a double specialization in Marketing and Strategy (2000) from ISCTE Business School – University Institute of Lisbon. She earned her Management degree in 1996 from the Faculty of Economics – University of Coimbra. 📖✨
Experience:
🏫 Sandra has been a Coordinating Professor at the University of Aveiro since 2023. Previously, she served as an Adjunct Professor (2002–2023) and an Assistant Professor (1999–2002). Over her career, she has taught diverse courses in marketing and business development, supervised 30+ MSc dissertations, and guided two Ph.D. theses. Her expertise spans digital marketing, sustainability education, and relationship marketing. 🌍📊
Research Interests:
🔬 Sandra’s research focuses on consumer behavior, relationship marketing, corporate social responsibility, sustainability marketing, digital marketing, and tourism. She is passionate about exploring innovative educational practices and enhancing knowledge in marketing strategies with social and environmental impact. 🌟🌱
Awards:
🏆 Sandra has achieved notable recognition as a leader in education and research. Her ongoing work in marketing innovation and community impact projects highlights her commitment to excellence. She is also a recognized editor and chair for international conferences, showcasing her leadership in academia. 🌍🎉
Publications :
“From Olive Oil Lovers to Mediterranean Diet Lifestyle Followers: Consumption Pattern Segmentation in the Portuguese Context”
Nutrients, 2024.
DOI: 10.3390/nu16234235
“Higher Education for Good: Case of Three Courses at Universidade de Aveiro”
Conference Paper, 2024.
DOI: 10.21125/edulearn.2024.1115
“Higher Education for Good: PBL Practices with Positive Impact on the Community”
Conference Paper, 2023.
DOI: 10.21125/edulearn.2023.0987
“O amor à marca Disney: Realidade ou Utopia?”
7th International Conference on Innovation and Entrepreneurship in Marketing and Consumer Behaviour, 2023.
Source: cv-prod-id-3788838